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Den nationella SOM-undersökningen 2004
Since 1986 the SOM-institute has been carrying out an annual nation-wide survey of Swedish opinions. This is accordingly the nineteenth survey in this series. The SOM-institute... -
Den nationella SOM-undersökningen 2005
Since 1986 the SOM-institute has been carrying out an annual nation-wide survey of Swedish opinions. This is accordingly the twentieth survey in this series. The SOM-institute... -
Development and Testing of the ALAT
Data are related to published article:Hoek, R. W., Rozendaal, E., Van Schie, H. T., & Buijzen, M. (2020). Development and testing of the advertising literacy activation task: an... -
Dataset for 'How brands highlight country of origin in magazine advertising: ...
Dataset for content analysis published in "Hornikx, J., Meurs, F. van, Janssen, A., & Heuvel, J. van den (2020). How brands highlight country of origin in magazine advertising:... -
Dataset Testing the Effectiveness of a Disclosure in Activating Children’s Ad...
Data sets and syntax files related to published article:Hoek, R. W., Rozendaal, E., Van Schie, H. T., Van Reijmersdal, E. A., & Buijzen, M. (2020). Testing the Effectiveness of... -
Advertising Literacy Activation and Inhibitory Control
Data set for paper by Hoek et al. (2020) on Advertising Literacy Activation and Inhibitory Control.Data are related to published dissertation (Chapter 3):Hoek, R. W. (2020, 8... -
Född i Stockholm på femtiotalet
The Stockholm Birth Cohort Study (SBC) was created in 2004/2005 by a probability matching of two anonymized longitudinal datasets; The Stockholm Metropolitan study and The... -
Reklam och samhällsförändring 1950-1975
This study is part of a research program about cultural indicators in Sweden, 'Kulturindikatorer: Svensk symbolmiljö 1945-1975'. Primarily the study is about the imagination of... -
Kabel-TV i framväxt - En undersökning av allmänheten i Lund hösten 1983
This dataset is the result of the first step in a survey with the aim of describing and analyzing the introduction of cable TV in Sweden. During the autumn of 1983 the Swedish... -
Kabel-TV i framväxt - En undersökning av allmänheten i Lund hösten 1985
This dataset is the result of the second step in a survey with the aim of describing and analyzing the introduction of cable TV in Sweden. During the autumn of 1983 the Swedish... -
Kabel-TV i framväxt - En undersökning av allmänheten i Lund, panel 1983-1985
During the autumn of 1983 the Swedish Telecommunications Administration (Televerket) put trial networks for cable television into operation in Lund. One of the reasons that Lund... -
Den nationella SOM-undersökningen 1987
This dataset contains information from the second SOM-survey. The questionnaire was divided into seven subject fields: Mass media; politics and society; energy and nuclear... -
Den nationella SOM-undersökningen 1989
This dataset contains information from the fourth SOM-survey. The questionnaire was divided into seven subject fields: mass media; politics and society; energy, nuclear power... -
SIFO 1982: Bilismens politiska villkor
The Swedish Institute of Public Opinion Research (SIFO) carried out this survey at the request of two motor organizations, the Motor Industry Association and the Swedish... -
Den nationella SOM-undersökningen 1996
Since 1986 the research project ´Samhälle Opinion Massmedia´ (SOM) has been carrying out an annual nation-wide survey of Swedish opinions. This is accordingly the eleventh... -
Mediebarometern 1997
The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different... -
Mediebarometern 1998
The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different... -
Mediebarometern 1999
The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different... -
Mediebarometern 1999_2
The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different... -
Mediebarometern 2000
The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different...