This dataset contains data from a survey of university students in Berlin. The survey was conducted to collect data for a study that analyzes the cultural dimension of the globalization divide. In this study, the survey respondents are used as a proxy population for cosmopolitans. The central part of the survey is a conjoint experiment, in which respondents evaluate profiles that are described by lifestyle characteristics, some of which form a cosmopolitan lifestyle. In turn, the respondents’ evaluations tell us whether cosmopolitans prefer others with cosmopolitan lifestyle characteristics. This research question relates to current scientific debates about a new cleavage between cosmopolitan and communitarians, or, respectively, between winners and losers of globalization. The study contributes to an ongoing shift in research from the structural and political divisions between the cleavage groups towards analyzing how the groups are divided in socio-cultural aspects, while specifically focusing on the cosmopolitans’ mode of judging others based on their lifestyle characteristics.

Non-probability Sample - Purposive Sample

Self-administered questionnaire:CAWI(Computer-assisted web interviewing)